How to Expand Your Business with a Book with Mike Bender of Awkward Family Photos

How to Expand Your Business with a Book with Mike Bender of Awkward Family Photos

How to Expand Your Business with a Book with Mike Bender of Awkward Family Photos

In this 28th episode of the Writing Gym podcast, you’ll discover:

How to select a co-author for your book

How to build a platform for your business using a book

How to find the tone of your brand

How to build your brand organically

What to do if you don’t know where to take your writing

Writing Gym Podcast

 

First, here’s a  a little about Mike and his amazing writing achievements:

Mike Bender is a screenwriter and author with such credits as the MTV Movie Awards, Not Another Teen Movie, and the #1 NY Times Bestselling “Awkward Family Photos.”

 

In 2009, after seeing a vacation photo hung in his parent’s house, he created the website AwkwardFamilyPhotos.com with high school friend, Doug Chernack. Within a week, the site had gone viral. Today, the Webby Award-winning blog is one of the most popular in the world and the brand has grown to include six books, greeting cards, a board game, a touring museum exhibition, and a new podcast: http://bit.ly/awkwardfamilypodcast.

 

Bender is also a children’s book author and The Book About Nothing debuts Spring 2018.

Bender has appeared on The Today Show, Good Morning America, Nightline, World News w/ Diane Sawyer, Rachel Ray, Fox & Friends, Ricki Lake, Hallmark Channel’s Home & Family, and CBS Sunday Morning.” Find his website here!  -Mike Bender’s Website

 

 

 

Haven’t joined the Writing Gym yet?  What are you waiting for? No leopard-print leotards required. Find out how you can give your writing the workout to success here: The Writing Gym.

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Mentioned in this podcast:

Mike Bender

Awkward Family Photos

Awkward & Sons

Mike Bender’s Books

The Writing Gym

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QUIRK O’ THE WEEK: Annalisa once traveled all the way to a small French village looking for the home of her ancestors, only to discover it was the wrong village. Oops!

 

 

 

 

 

 

Click her photo to book a call.

Click here to book a call with Writing Coach Annalisa Parent

 

 

 

 

 

 

 

CREDITS

The Writing Gym Podcast is hosted by Andi Brixey, Personal Trainer in The Writing Gym.

It features Annalisa Parent, the resident writing coach in The Writing Gym.

Audio Production by Tito Heiderer

“Happy Go Lucky” Theme Composed by Rob Taylor

Theme Music Performed by Clint Bierman

SPONSOR: The Writing Gym

 

 

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